Genius was one of the first cannabis brands in the legal California market
The Genius collection included a wide variety of products from flower and pre-rolls to vapes and extracts. More than 20 names of products and varieties. All brand aesthetics, packaging, collaborations and POS materials and advertising campaigns were done by our team.
Our approach was to tie art and cannabis together in a way that supported the positive association of cannabis as a tool to enhance your experience rather than as an escape.